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How to respond when you make a mistake as an ally

Serein Inclusion Team

A dramatic black and white photo of a hand reaching toward a mirror, creating a reflective illusion.

Allyship is a lifelong practice. It’s about showing up, supporting others, and working to make your workplace more inclusive and equitable. But no matter how committed or well-intentioned you are, you will make mistakes. And that’s okay. What matters is how you respond and grow from them. Here are clear steps to take when you’ve misstepped as an ally:

1. Listen without defensiveness

If someone gives you feedback or calls out something you’ve said or done, try not to react defensively. Instead of replying with “That’s not what I meant”, pause and listen. Let the other person share how they experienced your words or actions. This is an opportunity to understand.

2. Acknowledge the impact

It’s natural to want to focus on your good intentions, but in allyship, impact matters more. Your actions may have caused harm, even if that wasn’t your goal. Try saying, “I hear you. I didn’t realise the impact, and I’m sorry for how that came across.” Validating someone’s experience is often powerful.

3. Apologise sincerely and specifically

Avoid vague or half-hearted apologies like “Sorry if you were offended.” A meaningful apology is direct and takes responsibility. For example: “I’m sorry I interrupted you during the meeting. I realise that shutting down your voice, and I want to be more mindful going forward.”

4. Don’t make it about you

It’s okay to feel embarrassed, but try not to centre your own feelings. Saying things like “I feel terrible—I’m such a bad person” can shift the focus from the person impacted to your guilt. Instead, stay focused on repair and reflection.

5. Learn, reflect, and do better

Ask yourself: What can I take from this? What do I need to learn or unlearn? You might read more, attend a workshop, or speak with a mentor. Growth is part of the journey. Showing that you’ve taken feedback seriously and adjusted your actions is a powerful form of allyship.

Mistakes don’t make you a bad ally. The most effective allies own their missteps, stay open, and keep showing up. That’s what real progress looks like.

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Diagnose your culture health to surpass global standards

Implement changes that enhance productivity and performance

Fuel your culture with research and insights on leading change, growth, and engagement

See how we’re making headlines and shaping conversations that matter

Bold conversations on inclusion where history meets modern thought leadership

Explore our global client footprint, industry expertise and regional impact

Meet the team of experts behind the ideas and impact that drive our work

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